It has already happened to Usher, Charlie Sheen and to Bill Cosby on more than one occasion.
And today Shaggy became the latest celebrity to be declared dead on Twitter, when he is still alive.
#RIPShaggy quickly became a trending topic on the social networking site, but it’s unclear who started the rumour.
The Mr Boombastic singer, 43, has yet to comment on the trend but plenty of his fans have used the opportunity to make a joke using the title of one of his most famous tracks.
One user posted: ‘What lowlife started the #ripshaggy trend? In case you're wondering, It wasn't me.’
Another posted: ‘i wonder who started the #ripshaggy trend? all i know it wasnt me’
The singer, whose real name is Orville Richard Burrell, initially failed to Tweet about the trend.
He informed fans that he would be playing a concert in Chile in May and also offered one fan relationship advice.
But after a few hours of the trend doing the rounds on the internet Shaggy posted: 'It Wasn't Me! Alive and kicking in Jamaica!'
By SARAH FITZMAURICE
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